In an era of unprecedented technological change and demographic shifts, traditional leadership models are failing. Hyper Leadership offers a revolutionary framework for navigating this new reality. Written by Dr. Charlotte de Brabandt and Burkard Schemmel, two seasoned executives with global experience at organizations like Amazon, Johnson & Johnson, and Volkswagen Group, this book presents a comprehensive approach that transcends conventional wisdom. Hyper Leadership recognizes that success in the 21st century depends on agility, inclusivity, and technological integration. Through detailed case studies and actionable frameworks, readers learn how to: - Transform leadership approaches to address demographic challenges and talent shortages - Integrate AI and automation while maintaining human-centric values - Implement the PIE Concept (Performance, Image, Exposure) for leadership development - Apply Amazon's Bar-Raiser methodology to continuously elevate organizational talent - Create hyper-agile teams that respond rapidly to changing market conditions The book provides practical tools for cost optimization, talent management, and digital transformation - all designed to create organizations that are fast, flexible, and future-ready. Whether you're a CEO navigating transformation, an HR professional developing leadership programs, or a manager building high-performing teams, Hyper Leadership provides the roadmap for success. In a world where change is the only constant, Hyper Leadership isn't just an advantage - it's an imperative. Organizations that embrace these principles will thrive in uncertainty, while those clinging to outdated models risk obsolescence. This book is your essential guide to building an organization that doesn't just survive disruption but harnesses it as a catalyst for unprecedented growth and innovation.
Burkard Schemmel is a General Manager specialized in B2B Commerce, Technology, and Ecosystem Plays. Burkard has been working for 20+ years in High Tech and Consulting. Being an entrepreneur at heart, he founded 4 companies serving as CxO, helped mid-size organizations to develop new services, consulted large enterprises in strategy, technology, and operations, and ran large technology teams and B2B commerce operations. His focus is on accelerating growth by building global services, ecosystem plays, and "as-a-service" business models. During his career, Burkard served in multiple international roles in leadership, program management, and business operations for Fortune 500 companies. His focus is on growth strategies, business origination, and strategic selling. He founded and led a global practice of 900+ cross functional experts in Medical Technology industry, ran business transformation projects, and built digital commerce teams in commercial and public sector. Most recently, Burkard leads the Northern Europe Sales Organization of Maersk.
Charlotte de Brabandt
Dr. Charlotte de Brabandt's journey to becoming one of technology and negotiation's most influential voices was forged in the crucible of personal adversity. Faced with a cancer diagnosis at a young age, she transformed this profound challenge into a wellspring of strength that would define her unique approach to leadership. Rather than allowing her diagnosis to limit her aspirations, she emerged as a warrior leader whose personal battle taught her invaluable lessons about resilience, authenticity, and the power of embracing vulnerability in professional settings. This warrior spirit has infused every aspect of her remarkable career. Just as she approached her cancer treatment with determination and strategic thinking, she brings the same focused resolve to her role as Senior Procurement Manager at Amazon Business, where she masterfully oversees strategic initiatives across EMEA and DACH regions. Her authentic leadership style, shaped by her personal health journey, has enabled her to build deep, meaningful relationships with over 129 key customers and reach an audience exceeding 200,000 professionals, including 22,500 C-level executives.
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